Retail Marketing Executive at MARS

About the company

We’re a family-owned business made up of over 100,000 Associates worldwide with more than a century of history of making diverse products and offering services for people and the pets people love.

About the role

  • Own Marketing initiatives, from development of strategies & plans through to implementation
  • Create sales folders and trade engagement packages tailored to channels and customers based on a clear category opportunity selling story and retail value proposition.
  • Apply a triple lens to all activity to ensure it is mutually beneficial for Royal Canin, Retailer and Pet Owner
  • Responsible for the physical creation and delivery of all campaign activity, including POS materials, Sampling, Events, Vouchers, Education, Promotions & Trade Engagement materials.
  • Work closely with the digital team to ensure optimum digital plan Is developed, Implemented and tracked aligned with the overall strategy.
  • Manage A&P budgets to ensure accurate forecasting and phasing.
  • Present campaign activation plans to internal associates, leadership team and attend customer meetings to sell in the opportunities.
  • Support and attend Trade events which may involve weekend working
  • Define objectives and KPI’s for all activity and produce regular performance dashboard showing campaign performance and if necessary, propose action required.
  • Manage 3rd party agencies to help support and deliver the overall marketing campaigns.


  • Bachelors degree in marketing (preferred)
  • Retail or FMCG marketing experience
  • Fluent in English
  • Experience of project management
  • Experience in managing 3rd party agencies.
  • High level of pro-activeness and willingness to take responsibility
  • Advanced skills in MS Office (specifically Excel & PowerPoint)
  • Analytical mindset

How to apply

Click here to apply.